Graduate Writing Proficiency Requirement
Students admitted to the graduate certificate in marketing program must meet the graduate writing proficiency requirement within the first nine units of the program by successfully passing the Graduate Writing Proficiency Exam or by completing ENGL 201 (formerly ENGL 301) Graduate Writing with a grade of B or better.
Required Courses — 18 units MKT 300 Marketing Management Five additional courses with the MKT prefix.
For those who may not need a degree but want to update or broaden their skills, a graduate certificate in operations and supply chain management is available. The graduate certificate program normally involves four courses ( 12 units) with the operations management (OP) prefix and two other courses (siz units) as approved by the department for a total of 18 units. All courses must be completed at Golden Gate University with a B average ( 3.00) or better. Enrollment as a degree candidate is not required, but students must consult with the department chair or program director prior to enrolling to determine the appropriate coursework required. In some cases, additional prerequisite coursework may be required depending on the student’s background. Students who qualify for admission to the degree programs may apply credit earned in these certificate programs toward degree requirements. For further infomration, refer to “Admission Certificate Programs and Registering for Open Enrollment” on p. 92.
For further information contact the Department of Operations and Information Technology Management at email: biz@ggu.edu; phone: 415-442-6500; fax: 415:442-6579; website: www.ggu.edu; or Edward S. Ageno School of Business, Golden Gate University, 536 Mission Street, San Francisco, CA 94105-2968.
The graduate certificate in Project Management prepares you as a professional with highly desirable skills in the field of project management, by giving you a thorough grounding in multiple PM skills, including budgeting, conflict resolution, communication, project scope, developing and using resources, leadership and team building. These skills and many others provided by the program enable you to take leadership roles in local, outsourced and global projects.
The content of courses is integrated with the Project Management Body of Knowledge so that as you progress through courses, you are preparing yourself for the PMI certification exam.
Required Courses — 18 units
OP 340 Project Management
OP 343 Project Planning and Control
OP 345 Project Administration, Leadership and Team
Dynamics
OP 346 The Practice of Project Management
Two 300 or 400 level courses, with consent of department chair.
Graduate Certificate in Public Relations As more and more organizations realize the importance of precise, two-way communications the public, savvy public relations
professionals are in increasing demand. The graduate certificate in public relations is for those who wish for a less extensive program than is required for the MS degree in integrated marketing communications with a concentration in public relations.
The graduate certificate in public relations is a professional development program designed primarily for working professionals who want to update their skills in their fast-changing field or to study areas of specialization in which they are interested but for which they have no formal training.
The certificate in public relations requires completion, with a B average or better, of the following 18 units at Golden Gate University. Please note that some courses taken as part of certificate programs will have prerequisites. These prerequisites must be satisfied (through transfer of equivalent coursework or through taking the courses at Golden Gate University) before the certificate courses can be completed. For further information, refer to “Admission to Certificate Programs and Registering for Open Enrollment” on p. 92.
Graduate Writing Proficiency Requirement
Students admitted to the graduate certificate in public relations program must meet the graduate writing proficiency requirement within the first nine units of the program by successfully passing the Graduate Writing Proficiency Exam or by completing ENGL 201 (formerly ENGL 301) Graduate Writing with a grade of B or better.
Required Courses — 18 units
MKT 305 Integrated Marketing Communications
PR 320 Contemporary Public Relations
PR 330A Writing for Public Relations
and Marketing Communications
Media Relations and the Corporate Spokesperson
PR 334 Managing Public Issues:
Consumer Affairs and Government Relations
One 300-level course with any of the following prefixes: ACCTG, ENGL, FI, MKT or PR.
PR 332
Graduate Certificate in Technical Market Analysis The graduate certificate in technical market analysis requires the completion of five courses ( 15 semester units), plus any necessary prerequisite courses. No comprehensive examination is required. Please note that some courses taken as part of certificate programs will have prerequisites. These prerequisites must be satisfied (through transfer of equivalent coursework or through taking the courses at Golden Gate University) before the certificate courses can be completed.
Required Courses — 15 units
FI 352 Technical Analysis of Securities
FI 354 Wyckoff Method I
FI 355 Wyckoff Method II
FI 358 Technical Analysis of Trading:
Strategy and Implementation
Any other ECON or FI 300- or 400-level course not previously taken.
For the most up-to-date program information and course listings, visit www.ggu.edu.
References:
Archives